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Crafting Responsibly for a Greener Future

We believe that our product should go beyond the design and the making and are committed to operating in a responsible manner to minimize our impact on the planet. Sustainability is not just a buzzword for us—it's a core value that guides every step of our making process, ensuring a mindful and environmentally friendly approach to jewelry crafting.

Longevity (product design): We use the highest quality materials so they provide you with years and years—if not a lifetime—of enjoyment.Each piece is crafted  in sterling silver—a metal known for its durability and timeless appeal.(no fast-fashion brass over here!) As a testament to our confidence in our craftsmanship, we even offer a 1-year warranty to ensure our pieces stay with you even longer.

Small Batch Production: We are passionate about breaking away from the wasteful practices of mass production. By producing jewelry in small batches, we avoid overproduction and excess inventory. This not only reduces costs but also minimizes the accumulation of unsold items that often end up in landfills. Our approach is rooted in sustainability and conscious consumerism.

Recycled base materials where possible: At JBN, we are proud to say that our sterling silver pieces are made with 100% recycled silver. By utilizing recycled materials, we contribute to the circular economy and help conserve precious natural resources, making a positive impact on the environment.

Sustainably-sourced Gemstones: We are committed to ethical and responsible sourcing of gemstones. Our carefully selected gemstones are acquired from trusted suppliers who share our values in promoting fair labor practices and environmental stewardship.

Recycled packaging materials: We extend our commitment to sustainability to our packaging as well. Our jewelry is presented in boxes made from recycled cardboard and paper, minimizing our ecological footprint.

Locally Made:  JBN is committed to working with local Indian manufacturers. We are highly invested in protecting & supporting the heritage and skills in India's jewellery manufacturing quarters . By making each product here in India, we can support local craftsmen, maintain tight quality control, have a quick turnaround, and reduce unnecessary waste.

At JBN, we are continually striving for improvement. We recognize that sustainability is a journey, and we embrace the opportunity to grow and evolve in our commitment to the planet. Your feedback and suggestions are invaluable to us, so please feel free to reach out to us at


Choose JBN for jewelry that not only enhances your style but also reflects your values—a sustainable choice that celebrates craftsmanship, ethics, and a greener future for us all. Together, let's make a difference, one thoughtful piece at a time.

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